Sokos Hotel Presidentti’s facade lighting

The image of Original Sokos Hotel Presidentti was refreshed, and it was brought to life as part of Helsinki’s cityscape with new facade lighting. In addition to the everyday look, vitality was introduced through seasonal and holiday-themed variations. VALOA was responsible for the design, and the lighting was implemented by Audico Systems Oy.

The complete renovation of a visible, traditional, and monumental building in the urban environment is also a significant investment in the brand message, whose renewal is validated in the cityscape by striking exterior lighting.

“Sokos Hotel Presidentti is part of a national landscape; the Parliament House, among others, is in the same view. This has been taken into account, meaning the everyday look doesn’t shout, but whispers with subtle nuances.” – Paulina Blomström, Lighting Designer

Read Audico’s full article